Revenue Projection Calculator
See exactly how much you could earn by implementing a tiered subscription model. This calculator uses conservative industry conversion rates and can help you understand the financial impact of transformation.
How to Use This Calculator
- Enter your current subscriber count - Total free-tier followers/subscribers
- Set VIP conversion rate - Conservative: 1-2%, Optimistic: 3-5%
- Choose VIP monthly price - Typical range: $15-30
- Set impulse buy rate - Percentage who buy instant-access content monthly
- Enter average impulse price - Typical: $10-15 per purchase
Understanding the Results
Recurring Revenue
This is your monthly subscription income from VIP tier. This revenue continues month after month with minimal additional work once subscribers are acquired.
Key benefit: Predictable, stable income that provides financial security.
Impulse Revenue
This is one-time purchase income from instant-buy content on your free page. This captures casual buyers who won’t commit to subscriptions.
Key benefit: Monetizes cold traffic and impulse decisions.
Total Monthly Revenue
Your combined monthly earnings from both streams. This represents your sustainable monthly income potential.
Annual Projection
Your yearly earnings estimate. Remember: This assumes consistent subscriber base. As you grow, these numbers increase.
What Conversion Rates Mean
VIP Conversion Rates
- 0.5-1%: Very conservative, new accounts, minimal promotion
- 1-2%: Realistic for most accounts with good value communication
- 2-3%: Strong offering with clear benefits and active promotion
- 3-5%: Excellent positioning, proven track record, strong FOMO
- 5%+: Exceptional content, cult following, premium positioning
Impulse Buy Rates
- 0.5-1%: Minimal promotion, unclear pricing
- 1-2%: Standard instant-buy conversion
- 2-3%: Strong promotional messaging
- 3-5%: Excellent content previews and urgency tactics
Maximizing Your Results
To achieve higher projections:
- Clearly communicate VIP value - Make savings obvious
- Create urgency - Limited-time offers, early access exclusivity
- Price appropriately - Don’t undervalue your content
- Maintain quality - Consistent posting schedule and content quality
- Build FOMO - Show what VIP members get first
- Reduce friction - Make buying effortless
Important Notes
These are projections, not guarantees. Actual results depend on:
- Content quality and uniqueness
- Audience engagement level
- Pricing strategy execution
- Marketing and promotion efforts
- Niche and competition
- Consistency of posting
Conservative estimates recommended: Better to exceed conservative projections than fall short of optimistic ones.
Growth potential: These calculations assume static subscriber counts. As your audience grows, revenues scale proportionally.
Ready to see your potential? Use the calculator below!
Revenue Projection Calculator
Business Expenses (Optional)
Projected Monthly Revenue
* Projections calculated using SaaS industry freemium conversion benchmarks.
Individual results vary based on content quality, audience engagement, and market positioning.